brandefy Tinted Defense Broad Spectrum SPF 50 Sunscreen

Why SPF Belongs in Your Routine All Year Long

 

Sunscreen has a reputation for being a summer thing. Beach days, pool days, really sunny days.

 

But UV exposure can still happen when the temperature drops, the clouds roll in, or your calendar says January. And if visible signs of aging are already something your skincare routine is working to address, sun protection deserves a spot in that routine too.[1]

 

Why SPF Isn’t Seasonal

 

Sun protection isn’t just for summer. UV rays can reach your skin on cloudy days and during the winter, and can reflect off surfaces like snow, sand, and water.[1]

 

And the effects of sun exposure add up over time. In a randomized clinical trial, people instructed to apply broad-spectrum sunscreen every day showed 24% less skin aging over 4.5 years than those who used sunscreen at their own discretion.[2]

 

The takeaway: sunscreen isn’t just about avoiding a sunburn on a hot summer day. It’s about making sun protection a consistent habit.

 

Your winter wardrobe can be seasonal. Your SPF shouldn’t.

 

Why SPF Protects the Rest of Your Routine

 

Think of SPF as the step that helps protect all the work the rest of your routine is doing. You can invest in brightening serums, retinoids, exfoliants, and in-office treatments. Still, continued UV exposure can contribute to sun damage and premature aging, the same broader concerns many of those steps are working to address.[1]

 

Your skincare can do a lot. SPF helps make sure you’re not working against it.

 

How to Make SPF an Everyday Step

 

Apply sunscreen as the final step of your morning skincare routine, after your serums and moisturizer and before makeup.

 

Apply generously 15 minutes before sun exposure and reapply at least every two hours when outdoors.[3] If you’re swimming or sweating, use a water-resistant sunscreen and follow the reapplication directions on its label.[3]

 

Basically, don’t wait for a beach day to remember you own sunscreen.

 

The SPF You’ll Actually Want to Wear Every Day

 

Because the best daily sunscreen is the one you’ll actually use.

 

Our Tinted Defense Broad Spectrum SPF 50 Sunscreen is powered by 100% mineral UV filters, with 16.5% zinc oxide providing broad-spectrum UVA/UVB protection. The lightweight formula has a sheer tint to help offset the white cast zinc oxide can leave, plus niacinamide and hyaluronic acid.

 

Tinted Defense helps prevent sunburn. When used as directed with other sun protection measures, broad-spectrum SPF 15 or higher can also decrease the risk of skin cancer and early skin aging caused by the sun.[3]

 

Those other sun protection measures matter, too: limit time in the sun, especially from 10 a.m. to 2 p.m., and wear long-sleeved shirts, pants, hats, and sunglasses.[3]

 

No matter the season, SPF deserves a spot in your daily routine.

 

Sources

[1] Centers for Disease Control and Prevention. Sun Exposure. Travelers’ Health.
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[2] Hughes MCB, Williams GM, Baker P, Green AC. Sunscreen and Prevention of Skin Aging: A Randomized Trial. Annals of Internal Medicine. 2013;158(11):781–790.
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[3] Electronic Code of Federal Regulations. 21 CFR § 201.327 — Over-the-Counter Sunscreen Drug Products; Required Labeling Based on Effectiveness Testing.
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